Coaching, affinity test, advice... how DatingDirectAffinity.com is different

Discover DatingDirectAffinity.com
A different approach

At DatingDirect.com, the UK's largest dating website, we've been providing a secure, well-moderated and user-friendly service for millions of British singles since 1999.
Now we've developed DatingDirectAffinity.com in response to customers who told us that they want more advice and help to find someone really compatible.

The right foundations for a lasting relationship

On DatingDirectAffinity.com, we look at what makes you the person you are: your values, the way you live your life and the way you interact with others... and then we show you the people to whom we think you are well suited.
You don't need to search through a database of millions of members: we will suggest highly compatible matches for you!

The affinity test

At the core of DatingDirectAffinity.com is a unique psychometric test that looks at your values, outlook on life and personality.

Using this information, we can identify and show you a list of compatible matches.

Coaching and advice

Dr. Cecilia d'Felice and her team of relationship experts are on hand to answer all your questions.

Relationship advice is available online via coaching videos and articles, and our subscribers can also call the coaching team for personalised tips and advice.

Control your photos

You decide who can see your photo, and when. If you don't want your photo to be on general display, just choose to keep it hidden.

Find only the people who are really right for you

  • Take the free affinity test now
  • We'll show you who is compatible with you
  • Show your photos to the people who you're interested in